Holonomics in the news at Sustainable Brands London

Holonomics Plenary 2
Maria and I spent last week in London where we were running both a workshop and presenting the opening plenary on holonomic thinking, leadership and sustainable strategies. You can watch our opening plenary and see our slides via this link:

Holonomic Thinking: Upgrading Leadership Skills and Systems Thinking for the New Economy

A number of articles and interviews were published:

Speakers Reimagine Business Models, Stakeholder Engagement, Product Sustainability on #SB14London Day 2

Journalist Maxine Perella writes about the second day at Sustainable Brands in which she writes:

One emerging business mindset is holonomic thinking, which blends a series of disciplines together such as biomimicry, life cycle analysis, spirituality, interconnectedness, philosophy, literacy and physics. The first two speakers of the morning, Simon Robinson and Maria Moraes Robinson, co-authors of Holonomics: Business Where People and Planet Matter, showed how the approach could be applied with a case study on a Brazilian hospital — a not-for-profit organisation that was keen to embed the philosophy into its culture.

A series of holonomics workshops helped break down social hierarchies within the hospital environment, enabling all levels of staff to have greater involvement at a strategic level. At its core, holonomics brings forth five universal human values — peace, truth, love, right-action and non-violence.

“These are extremely powerful because they speak directly of relationships,” Robinson said. “It’s not enough just to measure a brand economically, we connect with brands through feeling.”

#SB14London: How Holonomic Thinking Can Help Us Upgrade Our Leadership Skills for the New Economy

This is a review and reflections from our workshop from David Harding-Brown who was one of the participants.

How to Breathe New Life Into Sustainability To Build Your Brand And Business

In his article in Forbes, Simon Mainwaring wrote the following:

There are three key ways to ensure that your sustainability efforts maintain the necessary engagement and impact that your brand, business, and our planet needs. The first area is integrated brand storytelling. Inside many companies an invisible barrier persists between marketing and sustainability, especially in terms of budgetary support and the priority given to sustainability by leadership and marketing. Instead, marketing departments need to open their aperture on how they view brand storytelling to capitalize on how critical sustainability is to consumers, and especially, Millennials and Gen Z.

Simon Robinson and Maria Moraes Robinson in their new book Holonomics: Business Where People and Planet Matter, go so far as to argue that business leaders need to engage all four ways of knowing – thinking, feeling, sensing, and intuition – to truly understand the nature of a brand in today’s fractured media landscape, and to unlock the power of sustainability efforts to galvanize leadership, employees, customers, and consumers to rally around those efforts.

Brands delivering deeper value at Sustainable Brands 2014

Hannah Jolliffe from Greenhouse wrote a review of Sustainable Brands, including Holonomics in her write-up:

The Greenhouse team has been at the event and it’s been interesting to hear about how the big corporates are working to deliver deeper value. We’ve also been inspired by some of the smaller, emerging brands, such as LYF Shoes and thought leaders like Simon Robinson of Holonomics Education.

Nine Insights and Nine Themes from #SB14London, Morning 2

One of the hosts of Sustainable Brands was Sally Uren, Chief Executive of Forum for the Future, who summarised the first morning of plenary presentations using the mnomics of Reimagine and Redesign.

HP Continues Living Progress Exchange Discussions Online and at #SB14London

Maria was invited to join HP’s Living Progress Exchange which was also broadcast concurrently online via a Convetit ThinkThank, which you can find more about in this article by Veronica Recanati.

In addition to these articles, Maria and I were also interviewed and asked to explain the essential insights from Holonomics:

And we also appear in this summary of Day Two at Sustaianble Brands:

What were people saying about Holonomics at Sustainable Brands London?

It was wonderful to meet so many interesting and inspiring people at Sustainable Brands London last week. Many people there did of course of course tweet about Holonomics, and here are just a few from the event.

Video: Holonomic Thinking: Developing Sustainable Leadership

Some of you will know that a few weeks ago I was invited to Brasilia where I was invited to speak at the third forum of Rede Nacional de Ensino e Pesquisa (RNP) (The National Network of Teaching and Research). The forum was a three day event exploring every aspect of e-Health, and I had been invited to talk about holonomic thinking, take a look into the future up to the year 2030, and explore what organisations would be like, and what would be the implications for developing a new generation of leaders to cope with this new paradigm and reality.

Video Holonomic Thinking and Sustainable LeadershipHolonomics Thinking: Developing Sustainable Leadership

The video of my talk is now available to watch. Click on either the picture or link above to access it. The talk starts about 5 minutes in. I am introduced in Portuguese, and then I speak in English.

My slides in the video are in Portuguese, so if you would like to follow them in English, they are available in this Slideshare below:

Holonomic Thinking: Desenvolvendo uma Liderança Sustentável

“Novas soluções podem emergir de qualquer parte”, diz Robinson

Simon Robinson

Fechando as discussões sobre governança e liderança do III Fórum RNP, o fundador da Holonomics Educação, Simon Robinson, apresentou o conceito de Holonomic Thinking, uma metodologia de pensamento holístico empregada no desenvolvimento de uma liderança sustentável.

“Ajudamos os líderes a desenvolverem novos modelos mentais, para eles implementarem novos modelos para a nossa realidade”, disse. Como cenário futuro, ele acredita que, em 2030, o mundo será palco de uma nova onda, mais significativa: a revolução nas ciências da vida. “No período das nossas vidas, podemos ver seres humanos geneticamente modificados. Estamos no momento em que podemos mudar nosso caminho de evolução”, previu.

Nesse contexto, os líderes terão que desenvolver as habilidades de contar histórias (storytelling), entender cenários que mudam rapidamente (sensemaking), ter atenção plena ao momento presente (mindfulness) e humildade. “Quando somos humildes, podemos valorizar as pessoas, suas contribuições. Novas soluções podem emergir de qualquer parte da organização. Isso é uma coisa que o Hospital Sírio-Libanês faz muito bem”.

Segundo Robinson, “temos que engajar todas as pessoas da nossa organização e não só usar mapas estratégicos. Queremos que dados e informações fluem, o que é uma contradição, porque nossa filosofia é manter o controle e parar o fluxo”.

Ele finalizou defendendo que os gestores devem olhar as tendências globais e enfrentar os riscos. “Para criar novas oportunidades, devemos usar as novas histórias de futuro”, postulou.